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Frustrated by low profits and stalled growth? Let’s fix that.

I help creative agencies improve margins by 5-10% and build a business worth owning - without compromising creativity.
A portrait of Manish Kapur
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Manish’s expertise was instrumental in enabling the group to grow to over 500 talented people across London, Amsterdam, Singapore, New York, and Shanghai.

By aligning and streamlining operations, he created a strong foundation that supported both the agency’s expansion and its commitment to creative excellence.

What makes Manish stand out is his ability to balance operational and financial goals with the need to deliver exceptional creative work.

I would highly recommend Manish to any organisation seeking a strategic operational expert who can provide clarity and structure while supporting creative excellence.

As Executive Chairman of Design Bridge, I can honestly say that Manish’s role, as outlined above, was important in the success of the company, becoming one of the largest and well respected agencies globally.

I would highly recommend Manish to any organisation seeking a strategic operational expert...

Sir William Goodenough Bt
Former Executive Chairman of Design Bridge
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Manish was brought on board to help us scale, and he quickly got to the heart of our challenges.

He implemented a thorough agency audit, making the time to speak to every employee, and involving all key stakeholders, which was completed in weeks (not months).

This process in itself generated a positive buzz amongst the agency, thanks to his unique friendly, inclusive, business-therapist style.

The resulting recommendations and actions have immediately improved not just our operations and profit margin, but our company culture too.

We couldn’t recommend him more highly - but would prefer to keep him a secret for ourselves.

We couldn’t recommend him more highly but would prefer to keep him a secret for ourselves...

Daniel Glover
Co-Founder at The Academy
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Manish brings a level of clarity and honesty to process challenged creative businesses.

He is great at stepping back, digging into the detail and giving a strategic outsiders perspective in what needs to change and why, to improve productivity.

At innocent he has been invaluable at giving us the support and tools needed for us to work better as a creative function.

As our mediator he has also, supported improved communication across the business as well as with external suppliers which has led to richer creative work.

Invaluable at giving us the support and tools needed for us to work better as a creative function...

Hannah Dunt
Head of Packaging at Innocent Drinks
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When you’re busy working on creative it can be hard to dedicate just as much time into all the other things that go into running a successful agency.

In a short period, Manish has been able to cut through the noise of day-to-day design and offer Colt a new perspective that’s added real clarity to the way we run the business today as well as the kind of business we want to be in the future.

He's helped us confirm things we thought we knew, educated us about things we didn’t and always did so in a calm and thoughtful way that felt specific to our agency, rather than cookie-cutter for all.

His insights are invaluable for any agency that wants to move forward in a positive and profitable way.

His insights are invaluable...

Alex Chappell
Hospitality branding specialist at Colt
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We worked with Manish on an Operations Audit for our social media agency.

Manish was awesome to work with, he was relaxed, generous with his time and made the whole process a pleasure.

He spent time really getting to know our team and diving deep into our business - he was then able to distil this into a wide number of recommendations and suggestions.

Highly recommend!

Awesome to work with, he was relaxed, generous with his time and made the whole process a pleasure...

Alex Bodini
CEO & Co-Founder at Spin Brands
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Want a more profitable, scalable agency?

Profits flat. Growth stalled.
I know why.

Most agency leaders I work with aren't failing - they're working incredibly hard, winning good clients, and doing great work. The problem is the business underneath isn't built to convert that effort into profit. I've spent 25 years learning what separates agencies that scale profitably from those that stay stuck.

Whether you're dealing with margin pressure, delivery chaos, or preparing to scale or exit - I'll help you build an agency that's more profitable, operationally stronger, and less reliant on the founder. Not sure where to start? From a £495 session to a full operational engagement - there's a way in at every stage.

From audit to action.

AgencyOS™ wasn’t built on theory. It was built on 25+ years of experience. Here's how it works.
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Discover the blockers

We review how your agency operates across delivery, finances, and team structure - identifying what's getting in the way and where the biggest gains are hiding.
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Build your roadmap

You get a tailored improvement plan, prioritised by impact. Not a list of generic fixes - a clear, sequenced plan designed around your agency’s specific goals and constraints.
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Make it happen

I work alongside your team through implementation - helping you stay on track, work through challenges, and make sure improvements translate into real, lasting change.

Ready to build a more profitable agency?

Let’s talk
Let’s talk
WHY WORK WITH ME?

Creative at heart. Commercial in practice.

I started out as a designer. I know how agencies think, how creative teams work, and why standard business consulting rarely lands well in this world. Over time I moved into operations - building the systems and processes that let agencies grow without compromising creativity.

Today I work with agency founders and leadership teams who want to run a more profitable, sustainable business - whether that's fixing a specific problem, improving how the agency operates, or building towards an exit. The support is always built around how agencies actually work.

Hear me in conversation.

I’ve shared practical ideas on agency operations, growth, and profitability across a range of podcasts. Each covers a different angle on building an agency that runs well and grows sustainably.
Play

The Maturity Gap Report

In this episode, I joined Harv Nagra, Head of Brand Comms at Scoro, and FinOps expert Rich Brett to unpack the headline findings from The Maturity Gap report - what the numbers reveal about how firms are run, where the risks hide, and what separates the businesses falling behind from those built to scale.
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The Space Between

In this episode of The Space Between, Manish joins Debbie Richardson and Seth Hawthorne to explore why growing agencies often become less profitable, how operational inefficiencies quietly stall progress, and why confidence - not capability - is often the real barrier to becoming a strategic partner.
FREE RESOURCE

Your agency should be more profitable.

Most agencies know their margins aren't where they should be. What's harder to see is exactly why. The PROFIT Framework breaks down the six pillars that determine how profitable your agency can be - and gives you a practical plan to start improving them straight away.

A profit framework

The Agency Insider.

Practical insight on leadership, financial management, people, and process - written for agency founders and their leadership teams who want to build a better business. New ideas, published regularly.
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When agency founders tell me their senior team won't step up, my first question is always the same - are you actually holding them to account, or are you just hoping they'll figure it out? In this article I share why most founders are too nice for their own good, what that's really costing them, and how to fix it.
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Want to achieve sustainable growth and a profitable agency, but just don't know where to start?